25: These are our company values
#25

25: These are our company values

In this episode, we finally lock in our company values, vision and mission — and talk through how they’ll shape the way we build SixSides moving forward. We also check in on lead gen, accounting drama (featuring Roman and Mel), and the final countdown to Laravel Live Denmark. Plus, Mitch finally finishes the app and gets some much-needed breathing room.

Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.

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In this episode, we cover:
  • How we’ve defined the SixSides vision, mission and values
  • Why it matters for a remote, growing team
  • The messy effect and how we manage burnout
  • Lead generation experiments and learnings from the last week
  • Why Gavin's outreach didn’t quite land (and what he’s changing)
  • The ongoing accounting saga (featuring co-founder confusion)
  • Android vs iOS approval times (spoiler: Apple wins)
  • How Mitch edited an app update faster than Google reviewed it
  • The new system for writing blog articles from our podcast
  • Feedback loops from Denmark and Michael Dyrynda
  • Gavin’s daily YouTube videos and what he’s learning
  • Tools to track who’s visiting our website
  • What’s next for the SixSides content strategy

Chapters:
  • (00:00) - Intro
  • (02:51) - Lead gen update
  • (10:26) - Accounting distractions
  • (15:41) - Defining our vision, mission and values
  • (23:00) - Our five company values
  • (27:56) - Running our growth hypothesis by customers
  • (31:06) - The Android app approval headache
  • (36:46) - Feeling free after app submission
  • (40:24) - The messy effect (and not burning out)
  • (45:22) - Gavin’s YouTube videos and 4am routine
  • (46:34) - Blog articles from the podcast
  • (54:45) - Tracking traffic with Leadfeeder and Snitcher
  • (56:13) - Wrapping up the episode

Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.

Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.

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