Building a better events platform, one API at a time
In this episode, Mitchell and Gavin are finally feeling the momentum. They’ve launched their first new feature in months - meeting bookings - and walk through the design and development process behind it. Gavin reflects on the mission-led sales conversations that are actually fun for a change, while Mitchell gets real nerdy about Laravel, APIs, and how design doesn’t always need to start in Figma.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.coIf you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!In this episode, we cover:Launching our first feature in months: meeting bookingsGavin’s best-ever sales call and why the mission is resonatingWhy starting with “why” is still a winning move in salesBuilding a product that can scale without needing to rewrite laterWhat Laravel is and why Mitchell swears by itHow we keep design lean and fast (without wireframes)APIs, backend vs frontend, and how the parts fit togetherFounders learning from each other’s work to stay alignedThe value of reporting and ROI in the events spaceGetting honest in startup partnershipsJuggling multiple businesses and staying motivatedPlanning for the next feature: in-app chatSetting up the company, bank accounts, and getting legitGavin’s commitment to (finally) learn how to spell LaravelChapters:Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.Links:SixSides: sixsides.coBook a call with Gavin: call.sixsides.coBuilt with Laravel: builtwithlaravel.comDribbble: dribbble.comConnect with us:Mitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintye