Join the SixSides.co team as we navigate the highs and lows of building a B2B SaaS company. From finding product-market fit to scaling sales and community-driven growth, we share real insights, tough lessons, and candid conversations about what it really takes to grow a successful SaaS business. Whether you're a founder, marketer, developer, or just SaaS-curious, this is your backstage pass to the journey.
All Episodes

Latest Episodes

All Episodes
#58

58: We doubled our team in two weeks

In this episode, Mitchell and Gavin share why they moved fast to hire their first two team members, unpack the near-finished Project Rendezvous deal that made it possible, and talk through onboarding, process documentation, DealBuddi plans, and the next wave of product work inside SixSides.ChaptersIn this episode, we cover:Hiring the first two team members for SixSidesWhy Project Rendezvous is such an important sales opportunityUsing upfront strategy work to survive a formal procurement processThe risks of hiring before a major deal is fully signedOnboarding new team members while building the process in real timeDocumenting SOPs and using AI to speed up internal operationsStructuring fair pay, commission, and team-wide upsideNavigating offshore hiring and Fair Work considerationsProduct updates across the SixSides app and dashboardLiquid glass design work and upgrading the app’s UI foundationsClosing the parity gap between the app, dashboard, and AI assistantEvent feature updates including session RSVPs, sponsors, and exhibitorsPlanning around Mitchell’s wedding and developer hiring timelinesThe next phase of DealBuddi and building AI-powered internal toolsHow the founders are thinking about growth, revenue, and team cultureGot questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!Connect with usSixSides: sixsides.coBook a call with Gavin: call.sixsides.coMitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeGavin on YouTube: gavintye1SixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.coSixSides on Youtube: sixsidescoSixSides on Substack: sixsides
#57

57: Building the right team

In this episode, Mitchell and Gavin unpack a tense enterprise procurement process, share where hiring is up to across lead gen and development, and talk through the product, positioning, and SaaS agreement changes that are making SixSides feel more scalable.ChaptersIn this episode, we cover:The procurement panel slowing down a major SixSides deal Whether to keep hiring even before a large contract is formally signed Fitness updates, discipline struggles, and wedding prep Interviewing candidates for lead generation and development roles Why responsiveness and initiative matter more than a polished CV Building a 90 day onboarding plan for new hires Delegating LinkedIn and email outreach as the team grows A new expansion opportunity with Project Hammer Moving customers from one-off events to ongoing SaaS agreements Updating the SixSides dashboard so organisers can manage more without developer help Improving the AI assistant so it can handle links, logos, profile photos, and more event setup tasks Why modern UI matters for an event platform built around connection and community Using product design to make SixSides feel more premium Planning webinars and outreach to convert past event users into future organisers Clarifying SixSides positioning as a community-first event engagement platformGot questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!Connect with usSixSides: sixsides.coBook a call with Gavin: call.sixsides.coMitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeGavin on YouTube: gavintye1SixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.coSixSides on Youtube: sixsidescoSixSides on Substack: sixsides
#56

56: We're hiring!

In this episode, Mitchell and Gavin unpack a huge turning point for SixSides as they start hiring, celebrate Project Rendezvous moving into contracts, and talk through how DealBuddi, team structure, and long-term planning are all evolving at once.LinksDealBuddi - https://dealbuddi.comChatGPT Atlas - https://chatgpt.com/atlas/Superwhisper - https://superwhisper.comAaron Francis on YouTube - Are designers cooked? - https://www.youtube.com/watch?v=tm9im-3g8fYStitch by Google - https://stitch.withgoogle.comSuno - https://suno.comChaptersIn this episode, we cover:Why now feels like the right time for SixSides to start hiringHiring a growth marketer, lead gen support and multiple developersUsing AI tools like Atlas browser to screen job applicants fasterHow voice-to-text workflows with Superwhisper and ChatGPT are changing day-to-day workProject Rendezvous getting committee approval and moving into contract discussionsWhy DealBuddi’s positioning needs work and how it supports real sales conversationsThe plan to rebuild DealBuddi from Bubble into LaravelFounder roles, planning styles and how to play to each other’s strengthsLessons from the National Safety Conference and event app adoptionDatabase load spikes in PlanetScale during live eventsFounders Collective momentum, community building and staying in touch between eventsWhy student work experience is a good idea, but not the right fit just yetGot questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!Connect with usSixSides: sixsides.coBook a call with Gavin: call.sixsides.coMitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeGavin on YouTube: gavintye1SixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.coSixSides on Youtube: sixsidescoSixSides on Substack: sixsides
#55

55: That's tree trimming money

In this episode, Mitchell and Gavin unpack a huge week of live events, reflect on the first real signs of SaaS leverage inside SixSides, talk through plans to hire their first extra team members, and share why Project Rendezvous could become a major turning point for the business.ChaptersIn this episode, we cover:What happened at the CCF Women in Civil event and how attendee usage is improvingWhy SixSides needs a better post-event attendee engagement strategyHow the team is thinking about email automation and lifecycle messaging with BentoThe current growth in platform users across all SixSides eventsWhy Mitchell and Gavin are planning their first hires across development and lead generationHow Project Rendezvous could unlock faster growth and more engineering capacityThe moment SixSides started to feel like a real software business with paid events running without hands-on supportLessons from Project Hammer and how event setup is becoming more repeatableBridging the gap between operations and development with better planning in LinearWhy the team is looking at PostHog to better understand the user journey on the marketing websiteHow bootstrapping affects hiring, planning, and long-term product decisionsWhen AI agents might become part of the team structureGot questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!Connect with usSixSides: sixsides.coBook a call with Gavin: call.sixsides.coMitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeGavin on YouTube: gavintye1SixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.coSixSides on Youtube: sixsidescoSixSides on Substack: sixsides
#54

54: There is so much to do

In this episode, Mitchell and Gavin celebrate their fastest client win yet, prepare for five events in seven days, share updates to the SixSides app and dashboard, and unpack the growing pressure of building a bootstrapped SaaS when the momentum finally starts to kick in.ChaptersIn this episode, we cover:Fitness progress and how personal routines are tracking alongside startup pressureOur fastest client win yet and what made the sales process workHow a quick Loom walkthrough helped close a new event customerWhy community building keeps coming up in SixSides sales conversationsInvoicing momentum and how March revenue is already beating last yearPreparing for five events in seven days across multiple customersThe operational risk of becoming the bottleneck as event volume growsBuilding a first draft attendee user guide for event clientsUsing Gamma to speed up polished documentation and onboarding assetsWhy sponsor and exhibitor workflows could become a product-led growth leverRecommitting to AIME as a key conference for future customer growthNew SixSides product updates including sponsor tier layouts and feature togglesFixing AI assistant tooling issues in the dashboard backendThe growing product roadmap across the website, dashboard, infrastructure and mobile appWhether it is time for SixSides to hire a first developerThe realities of bootstrapping while juggling multiple businessesGot questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!Connect with usSixSides: sixsides.coBook a call with Gavin: call.sixsides.coMitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeGavin on YouTube: gavintye1SixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.coSixSides on Youtube: sixsidescoSixSides on Substack: sixsides