Hey. I'm Mitchell Davis, a Laravel developer.
Gavin Tye:And I'm Gavin Tye sales and marketing.
Mitchell Davis:Excellent. You got Yeah.
Gavin Tye:Excellent. You got
Mitchell Davis:through it. You got through it.
Mitchell Davis:Are building zigsides.co. It's an events platform that helps you build a stronger community through events, and this is our b to b SaaS journey. Mate, we got through the intro. It's a miracle. How are going?
Mitchell Davis:Good.
Gavin Tye:Good. Week 10. Week 10 of, the tenth episode. It's been it's been great. Like I mentioned this on episode nine, just going back and having a look at what we've been discussing.
Gavin Tye:And, yeah, we are clear we are making progress, which is great. And, yeah, this is a good reminder of what we're actually, what we're doing, and it's I think it's exciting. I think I think it's great. It's fun. I look I really look forward to having this conversation on Fridays.
Mitchell Davis:Yeah. It's nice. I've been thinking about would Monday be better? Would we have more energy, like, more enthusiasm towards the coming week if we recorded this on Mondays versus Fridays? No.
Mitchell Davis:You like Fridays?
Gavin Tye:No. Because I'm thinking about the week ahead. I'm not thinking about what we've done.
Mitchell Davis:Oh, okay. Yeah. Okay.
Gavin Tye:So I'm kinda reviewing a week we're done. Right?
Mitchell Davis:Yeah. It's a week in review, not a week to come. Yeah. Yeah. Yeah.
Mitchell Davis:I get you. Yeah. Cool. Well, I'm really enjoying it too. And, yeah, it it's kinda hard to believe it's been ten weeks.
Mitchell Davis:Like it feels like it's gone really quickly so it's nice that we've got this we track everything in Trello like our topics for the podcast we track them in Trello and it's really cool to be able to look back and see oh where were we a month ago because you don't really like unless you're doing something like this, I'm not keeping a diary in general of like No. How my how my days are going or things like that. You don't really have an opportunity to look back in time unless you're doing something like this and see where you're at, you know, a month ago or two months ago, whatever. So it's pretty cool.
Gavin Tye:Just saying and we're doing lots of different things for lots of different areas. It's even it's easy to lose track
Mitchell Davis:Yeah.
Gavin Tye:On what we're doing. Mate, I just have a look. We've got four five star reviews on, Apple iTunes.
Mitchell Davis:Hey. Thank you very much.
Gavin Tye:Yeah. It's, there's some interesting, I'm a I'll read a couple here. As a tech startup, found myself listening to Gavin and Mitch feels like a deep breath of fresh air. Their journey is incredible, incredibly relatable, full of real highs and honest lows. I think you're more the lows, mate.
Gavin Tye:I'm more the highs. Okay. And gritty determination it takes to build something meaningful. We love, love most what I love most is how they, are grounded to down to earth Aussie guys generally trying to make a positive dent in the world. No fluffs, no hype.
Gavin Tye:Mate, this is brilliant. I'm gonna frame
Mitchell Davis:this for you.
Gavin Tye:There's quite a few. Yeah. There's a there's a there's a few on there. Yep.
Mitchell Davis:Oh, if you'd like to get read out on the show, please jump on to, yeah, onto the Apple Podcast and leave us a review there. That's fantastic. I hadn't seen those. I I had seen we had some ratings, like some stars that people had given us,
Mitchell Davis:but I didn't actually see the reviews.
Mitchell Davis:So that's fantastic. So thank you
Gavin Tye:very much. Attention to detail. You're more of a high level thinker. Sure. That is completely not true.
Mitchell Davis:Yeah. That's not how I would categorize it, but yep.
Gavin Tye:No. No. I would my Mel who's some may have heard in a couple episodes before when she was giving me shit, she would not categorize that as well.
Mitchell Davis:Yep. Yep. We should read out these other reviews because they've taken their time to to to write these. So we have from that first one was from Rory. So thank you, Rory.
Mitchell Davis:And then we have from Urca ninety one. Always look forward to the next episode. Such a good podcast. So thank you, Urca ninety one. And then from P Mouldridge.
Mitchell Davis:Love the vibe. I love listening to Mitch and Gab sharing their journey even though they've only started. They have great banter and a laugh. I'm really looking forward to following the journey and learning as well. Keep up the great work.
Mitchell Davis:Well, you very much P Mouldridge. So,
Gavin Tye:yeah, I like, it happens. Yeah. You know, I've got it. It's good. It's great.
Gavin Tye:I'm glad people are listening, and thanks for the feedback. And we really appreciate it if if you are listening that one or two out there is to
Mitchell Davis:Well, it's three. Clearly, it's three. So that's fantastic. Well, on that note, though, we'd love if you would leave a review and rating, all of that. That's awesome.
Mitchell Davis:We'll continue to read those out as we see them. But, also, if you have questions, we want this to be interactive. We're still waiting on a single question to come through via email. I set up that email just for this. Hopefully, someone will send us an email.
Mitchell Davis:It's it's currently
Gavin Tye:What is that journey? What what is so what is that email address, Mitch?
Mitchell Davis:Yes. Smooth. It's [email protected]. So send us an email.
Gavin Tye:It, Mitch. Like
Mitchell Davis:Yeah. You I'll get you a dictionary. We'll put it in the we'll put it in the show notes, and your camera's moving around, you goose.
Gavin Tye:Shut up. It's lost me.
Mitchell Davis:Yeah. There we go. Alright. We'll put it in the show notes. If you have any questions for us or, you know, anything you want us to discuss, we'd love to hear from you.
Mitchell Davis:Alright? Alright. Anyway, with all that being said, why don't we get into it for today? So Gavin, talk to me about lead gen. Last week, we kicked off we ended rather with some planning for lead gen.
Mitchell Davis:How's that planning gone and and where are we at?
Gavin Tye:Yeah. So, we've got a couple of things that we needed to tick off for lead gen. Right? So, one of those things are is our website was just in an well, basic website is under construction. So now we have to assume that if people if we reach out to people, they're gonna maybe go search on a search first and have a look and come back.
Gavin Tye:So where you're working on that is bringing over the website, like updating your website, which we'll talk about in a minute. So what I've done since then is I've set up a couple of different test campaigns around into different markets, into Australia, into different groups of, like, CEOs or event planners. Just really basically just putting the feelers out, excuse me, just trying to share some new technology that we're putting out into the world and just trying to engage in conversation. I'm doing a combination of cold outreach, which is not, in my opinion, in my experience, unless it's a really exciting platform or really exciting product, people aren't necessarily paying attention to it. I think we're gonna fall into this here because it's a very competitive space.
Mitchell Davis:Yep.
Gavin Tye:The time that I had the best success I've ever had in it is when I worked for a company doing organizing drone sky shows. Right? They needed to get out to councils and things like that. And people were just so interested in it because it was an interesting topic. We may there's a chance that we have a foot in either side because we're out trying to do some things about growing community, building community through some unique functionality.
Gavin Tye:Everyone we speak to finds that interesting. Whether that transcends into cold email, I don't know. We'll find out.
Mitchell Davis:Yeah.
Gavin Tye:Yep. But I'm also also we're doing a combination of that and then switching over to LinkedIn, a combination of both. So
Mitchell Davis:Yeah.
Gavin Tye:Using Apollo for that at the moment. And then I might run a
Mitchell Davis:for those that don't know.
Gavin Tye:Yep. Apollo's a like a, it does a lot of things, but essentially at the end of the day, what it does, it helps you investigate or search for your ideal client profile, or client persona, and then structure a series of email messages or messages across multiple channels like Cod email and LinkedIn to get them to engage one way or another to let them know that you're around. It's really it's not a marketing website. It's a sole purpose of it is to let is to get people to engage with you for having a sales conversation.
Mitchell Davis:Yeah. Okay. It's kind of like I spoke with Michael, organizer of LaraCon AU earlier this week, and I'll I'll talk a little bit more about that later. But when we brought up Apollo, he was like, yeah. It feels like it's like dark arts.
Mitchell Davis:It's like voodoo, a bit shady type of a thing of, like, finding your ideal customers and and things like that and trying to get their information so you can contact them and all this sort of stuff. It's prior to meeting you, I had no idea that these things existed Yeah. Few years ago, you know, and you showed me as I was doing outreach for some of my other businesses. And, yeah, it's amazing, like, the amount of information that's out there and available if you pay for it. And this is how a lot as as I've come to understand it, this is how a lot of sales work happens is through tools like these.
Mitchell Davis:Right?
Gavin Tye:Well, if you go back, even 02/2015, when I started in in doing this kind of sales on like for tech sales, none of this stuff was around. So there there used to be things where you would go and look at a domain like, as an example, we would sell to water and power utilities. So I would go to their domain, their website, get the last part of their domain. And then you would, I can't remember the website, but it was like, guess my email. And you put that domain in and it would run a, M Davis, Mitchell Davis, Mitch dot Davis, and it would go on a high certainty.
Gavin Tye:It's this follows this structure. So once you got that structure, you go, well, that's gonna be like that for everyone, But sometimes it changes. But and so you would have to go through all these, steps to try and find the way the emails were structured. Then you had to find the people. So we would read through publications like annual reports and go, oh, that guy looks like he's And it was really hard, but because it was really hard, people didn't do it.
Gavin Tye:So you would have a lot better success in getting people to answer. Like my reply rates were upwards of 50 or 60% back then because it was so difficult to find the right people. It was a real art in itself to get to those people. And just at, just at entry levels, lead generation person SDR probably wouldn't do that. But, but now it's so easy to get those details.
Gavin Tye:These people are getting spammed more. As you can see it in your inbox, you're just getting, spam because it's so easy to find.
Mitchell Davis:Yeah. Yeah.
Gavin Tye:It's but but yeah. So I've set that up. We're waiting for you to, to just update the the marketing website. Yeah. We will have a plan to start that out next Monday.
Mitchell Davis:Yeah. So three days from now. Right? So
Gavin Tye:Tuesday will start. My hours of operate my hours of lead gen will be Tuesday to Thursday. Just because Mondays and Fridays, people are just coming in from the weekend. They might have an inbox full of stuff. They might be planning their week.
Gavin Tye:And then Fridays, they're tired.
Mitchell Davis:Yeah. Gotcha.
Gavin Tye:You work on the Tuesday to Thursday in between.
Mitchell Davis:Okay.
Gavin Tye:Yep. So that's set up. We're also we'll talk about this in a minute. We're gonna have a bit of do something fun in a second about looking at the banners that we worked on. The other part is people are gonna look at us on LinkedIn.
Gavin Tye:So how do we actually articulate what we do in our day jobs or our other work opposed to what we're doing with six sides, and then we're gonna do that with ban banners and stuff like that. So I've put a design to you. You've called me a boomer that I don't have Oh, I did. Yeah. Come on.
Gavin Tye:Come on. Let's be honest. You call me a boot. Oh, that was for something else. But That was for something else.
Gavin Tye:But it's still
Mitchell Davis:You asked me for feedback. Thank you very much. And you said, oh, I can't believe you throw me out of the bus here. Made me look like an asshole.
Mitchell Davis:We can edit that out because you have the editing right. That's true.
Gavin Tye:So, anyway, we'll we're gonna have a comparison of our two our two banners, yours and mine, and then we'll see which one resonates. Right? We'll we'll have a
Mitchell Davis:Yep. We'll do some some live AB testing. Maybe we can here's what we'll do. Let's put links to both of them in the show notes so that way people can see them if they're just listening to the podcast. You'll be able to view why don't we do this now?
Mitchell Davis:You'll be able to view this on YouTube if you're watching this, but the YouTube videos are, like, a month behind the podcast. So if you're waiting on it, let's just put them in the show notes. That way people can go have a look.
Gavin Tye:Why don't I make a LinkedIn post of a and b, and then we'll put a poll out on LinkedIn.
Mitchell Davis:Yeah.
Gavin Tye:And then just see what people like. We'll do that.
Mitchell Davis:I like that. Yeah. I like that. Put that up on Tuesday when this goes out.
Gavin Tye:Okay. I'll do that on Tuesday. Cool. Now also, the other thing, also I had a I had a, meeting with a big events organizer company here in Australia, this week last week just to get their feedback. And it turns out we live really close to each other.
Gavin Tye:She's a lovely, a lovely person. And our family's going camping with her family Easter. So, yep. We're going away.
Mitchell Davis:Small world.
Gavin Tye:Yes. Well, no. Well, she talked she sold me on this place, and so I got off and we booked. And she goes, oh, I'm there with 30 friends, and we come along. We play games and have a few drinks.
Gavin Tye:You guys are welcome to come. I was like, okay. Well, let's do that. So we're Yeah. Going away.
Gavin Tye:Yeah.
Mitchell Davis:That's awesome. That'll be really forget the business side of things. That sounds like a lot of fun going with 30 other
Gavin Tye:So farm farm stay. So, yeah, we're looking really good. We're really looking forward to it. She's also giving me a list of a heap of people she recommends I reach out to because they would probably find a lot of value in what we're doing. So they're on my list to reach out to as well.
Mitchell Davis:Amazing. That's awesome. Alright. So why don't you open up Canva and Yep. Let's do this.
Mitchell Davis:Let's see what you think of what I tweaked. And it was only subtle. I told you in Slack. It was only like a few subtle changes, but hopefully, you'll notice the difference.
Gavin Tye:I don't know if I can notice.
Mitchell Davis:Here we go. Okay. Alright. So what do you think?
Gavin Tye:Okay. So which one's who? No.
Mitchell Davis:Zoom out. It's like we're too we're zoomed in. Yeah. Here we go. That's better.
Gavin Tye:Okay. So so tell me yours. So mine's on the top. Mhmm. I like that I changed the wording, like, the fonts after we had original talk.
Gavin Tye:I like the subtleness of the green on green. I did try to put our pink in there, and it was way too offensive, and I've had to get rid of it.
Mitchell Davis:I think we gotta rethink the pink. It's not the right color.
Gavin Tye:Rethink the pink.
Mitchell Davis:Yeah. There you go. Put that in a that's a tagline. That could be used in a few I don't know. I don't know what else that could be used for.
Mitchell Davis:Yes.
Gavin Tye:Start a new mechanic. That could be a good tagline.
Mitchell Davis:I think that's on the cards. So you like the these three or these two different shades of green on top of this this green background?
Gavin Tye:Yeah. I do. I like it. I think it's subtle. But I'm looking at it now, I think it could be spread out a little bit because it's touching here.
Mitchell Davis:Yep.
Gavin Tye:I do like the potential contrast, but then we got contrast here. So I definitely think that needs to be capitals.
Mitchell Davis:Oh, I couldn't disagree more.
Gavin Tye:Oh, really?
Mitchell Davis:It's funny. Yeah. I did it on purpose. Everything everything that you see, I put thought into, and it's fine. I've that's just my style.
Mitchell Davis:I'm more than happy to be wrong. But, yeah, I disagree. I like normal sentence casing almost everywhere.
Gavin Tye:That's interesting considering when you do word docs, you take the margins out. Yeah. Right. You're a What's that got
Mitchell Davis:to do with anything? Yeah. I've got my own, like, my own internal style guide that I I follow, and it is. I like I like take all the margins out. Not all the margins, but, like, very, little margins, and then almost everything is sentence case.
Mitchell Davis:Very helpful. It just is what it is.
Gavin Tye:Yep. Okay. Alright. It's not the place to fight, Mac, where I'm at podcast.
Mitchell Davis:Well, we should have some conflict. We shouldn't agree with everything that each other does. Maybe what we do, maybe you put up your banner on your so we can still do this poll thing. That's totally fine. But maybe you use your banner if you really like it, and I'll use my banner since I like my one.
Mitchell Davis:Yeah. Okay. Yep.
Mitchell Davis:That could work.
Mitchell Davis:Yeah. Well, let's put it up. We'll put it
Gavin Tye:up on LinkedIn. I'll make a post and just see what people people think about it. So, yeah, that'd be interesting and I will gladly enjoy rubbing your face in it at the end.
Mitchell Davis:Okay. Sure. Let's see. Let's see. No.
Mitchell Davis:Totally. Because you might be right. I'm not going into this thinking, oh, I'm gonna smash Gavin. I maybe I'm off. You know?
Mitchell Davis:Who knows?
Gavin Tye:So You're going just like you said, get on YouTube live and then end up, like, gag on my face. So I get it. Yeah.
Mitchell Davis:That's alright. It's content though, anyway. It'll get some get some eyeballs on the on the LinkedIn posts and on our pages.
Gavin Tye:So Yeah. Yeah. It'll bring attention. It's a double it has a double benefit. So yep.
Mitchell Davis:For sure. Was there anything else about representing ourselves on LinkedIn that you wanted to go through while we're on it?
Gavin Tye:Look, I think it's there's a difficult there's a challenge that we have, I think, where how do we represent ourselves in LinkedIn that's authentic across all three brands? Right? Like I think having that carousel can say, Hey, we do this. I'll do sales market fit then suit like, and then also six sides soon to be sales buddy, which is another thing altogether. But how do I how do we and then you have Atlas, then you have, other things as well.
Gavin Tye:Yeah. How do we represent that in a way that's authentic to that doesn't contradict? I think that's a challenge and I haven't really, I haven't got an answer for it. I think it has to do something around personal brand, not business brand. Right?
Mitchell Davis:Yeah.
Gavin Tye:But definitely letting people know that you do so when they log on and they go, hang on, this guy does sales strategy. Why is he contacting me for six sides? Which I I'm more sensitive to it for myself because of sales and, and, and six sides where you're kind of it's kind of almost the same thing. Yeah. I don't know.
Gavin Tye:Do you have any thoughts on that?
Mitchell Davis:I don't really know how you would get around it. Like short of making a fake profile or something like that but then if you do that you're not contacting them as you anymore. It just won't work you know so no I don't think so it's it's the reality of being involved in a few different businesses is that well yeah you're gonna have to do you're gonna have to represent those businesses and it just is what it is. I don't really know like my profile right now is split across three businesses Atlas, RecruitKit and Six Sides and that might be a bit confusing for people but I mean that's entrepreneurs right? Like that's just what happens.
Mitchell Davis:You've got a few brands that you're representing.
Gavin Tye:Yeah I'm trying to think about like what's the commonality a little bit between and where my interests are going at the moment. And I'm all for and embracing human assisted AI, right? So not replacing or anything like that, but making everyone, making people more productive, better versions of themselves or helping in a way opposed to doing it by themselves. So that's where my interest is going. And even beyond business stuff now, like, I'm I'm thinking about creating a GPT, a custom GPT, just on John Chat GPT that will help me will help my daughter get better better at handwriting.
Gavin Tye:So every week, I'll take a photo of her writing. This is what my thoughts I've done some research and it it can be done. I just have to get around to doing it. But taking a photo of the of her handwriting and instead of giving me 10 different things to get her to work on, just work on one or two. And so we get that 1% better every week or every month.
Gavin Tye:And then over time, her handwriting will get better. She's five years old. So
Mitchell Davis:I think that's pretty cool, Hay. That's a cool use of the technology. Yeah. Yeah. And how did you come up with that idea?
Gavin Tye:Well, I'm just thinking about human assisted ways that GPT can help, not replace.
Mitchell Davis:Yeah.
Gavin Tye:Right? Not replace. So and I'm just looking at some of the challenges at home around what we could help with. Like there's a few other things around how it can help us just order our budget a little quicker. We're planning a ski trip to Japan next year.
Gavin Tye:Maybe we could I can create a GPT to help us assess all the different ski resorts in Japan and then give us the best, a recommendation. Like, just things like that. So I'm thinking maybe my personal brand will be around that. And then the three businesses that I'm involved in sorry, two businesses that I'm involved in maybe fall under that. Someone did say you are kind of building six sides with sales market fit.
Gavin Tye:Like, that's interesting in itself. Right?
Mitchell Davis:Okay. So Yep.
Gavin Tye:Yeah. And when sales buddy comes out, which is something coming out in the future.
Mitchell Davis:Yeah.
Gavin Tye:Yeah.
Mitchell Davis:We'll talk more on that.
Gavin Tye:Yeah. That's for another time, but yeah, I don't know. I'm not sure. I haven't seen how do people present themselves. I haven't really researched it.
Gavin Tye:So how people, how they deal with it. Yeah.
Mitchell Davis:Okay. Well, something that we can continue to come back to, especially once we get these profiles updated and Yeah. Yeah. Maybe just see see what other info we can get about it. Cool.
Mitchell Davis:Well, why don't I take take over for a little, talk through about the marketing side. So we kinda touched on that at the start of this episode, but we're using Reloom, which we did talk about last week. So last week, if you didn't listen, firstly, shame on Go back
Gavin Tye:and listen.
Mitchell Davis:We're in sync. Yeah. Go go back and listen. But if you didn't, then we're using this to this tool called Reloom, and I'll put a link to it in the show notes. But, basically, like, it's it's another like AI GPT type thing hey make me a website and this is what it should roughly have on it and da da da and we're using that because it's really powerful for Gavin to be able to go in there and write in just normal plain English, hey, can you make a marketing website?
Mitchell Davis:It should have these areas on it. You can give it the context about our business and what like what we're actually doing and the different six sides of the event community that we're trying to go after and all these things. And then it can create these like wireframes effectively.
Gavin Tye:Just for that, we've identified just going back up a little bit on that. We've identified that it's easier like sales and marketing is difficult to come into a developer world. It's easier for you to come into the sales world. And I don't we don't we don't want that to be one-sided. So the purpose of that is to try to take some of the the workload off you because you have there's so much to do and there's only you.
Gavin Tye:Yep. So that's the intention behind that is to try to to try to take some of that work off your plate. Yeah.
Mitchell Davis:And it is really helping. So so Gavin is able to go in and make changes to these like effectively these mock ups. The text gets generated because again it's all AI powered but then he can go in and say okay no instead of that message let's go put this instead. And then what I've been able to do in this continuing arc of using cursor over the last few weeks if you've been following that just this morning before we got on and recorded I spent about twenty minutes and I used Cursor, I took some screenshots of the wireframes that you had set up in Reloom and I pasted those into a new AI chat in Cursor and then I just started talking to it. Hey, take this existing marketing site that we've got, it's written in Vue JS, it's hosted on a Laravel backend, Reloom can generate, can export out to React components but we're not using React at least not at the moment so just doing it this way through cursor works really well.
Mitchell Davis:I had to make only a handful of small tweaks to get it to match up with the design that you basically put forward and then again I'm also like applying my own styles over the top of it but with twenty minutes I was able to basically implement the design that you came up with and we're just able to move really quickly with that so it was very powerful. So we've hit our limit with Reloom for like a number of screens or a number of things you can generate or whatever so we've actually just upgraded so that we can generate some more pages we've got a lot more ideas and so the plan is I asked you to hold off on doing the outreach until I got the website up so that way if anybody is interested they click on the website it's not just the coming soon or page that's not quite ready so yeah I'm gonna continue to spend some more time today and then probably over the weekend if you're not sending it out until Tuesday then that's great maybe that gives me a little bit more time but yeah basically this is gonna be my process for now to get the marketing side up and it's working really well and I can tell you like I feel quite confident with doing user interfaces inside of products I think I have a fairly good understanding of like okay what should go in a dashboard and how might I want to use this and that and whatever but marketing sites are something I've always struggled with I've just never felt all that confident in like well what does someone want to see when you're trying to convince them to sign up?' It's hard for me at least and being able to use Reloom to generate this sort of stuff and then Cursor.
Mitchell Davis:There's other like component libraries like Tailwind plus that we're using as well and that's got a bunch of marketing components and stuff but yeah you can kind of just amalgamate all of these things together and we've come up with a marketing site that I think looks fairly good. So I'm really excited to to keep working on this because it's very powerful. Get you going very quickly.
Gavin Tye:So can I ask you a couple of questions on that? Mhmm. How you said you'd be working on for twenty minutes, like without doing that process and just going from scratch. Like what how long would that have taken?
Mitchell Davis:Well, I would never really be doing it's it's it's a good question, but it's tricky to answer because I probably wouldn't have been doing it from scratch. I would have been taking something like Tailwind plus their library of pre built components and marketing screens and stuff.
Gavin Tye:Your current process, not not from scratch. How how long would it take from the current way that you would be doing things?
Mitchell Davis:Yeah. It's hard to say. Probably like at least an hour, maybe more to get that over. Because it really is like copy and paste, to be honest with you, from those component libraries. It's copy and paste and then using your own brain and your own skills to be able to like, okay, let's change that, make this border this color, whatever, that sort of a thing.
Mitchell Davis:It's a huge speed up for sure.
Gavin Tye:What about the wording? Well, trying to come up with a wording for all that. That's a different feature.
Mitchell Davis:Well, that's where, like, it having you to be able to help with that, and sure, you've used AI to come up with some of this marketing. Right?
Gavin Tye:No. Haven't.
Mitchell Davis:Well, there's no shame in it. That's fine. We've been talking about it the whole way through. But you are applying that same type of filter over the top of AI to make sure that, okay, this messaging should resonate hopefully. Right?
Mitchell Davis:So if I was doing it all myself and you weren't in the picture at all, that would suck and would take me way longer. Right? So because I then would have had to do what you're doing at the moment with, okay, chat GPT and then you making some changes over the top. It's hard, and it's not fun. That work of coming up with content is not fun to me.
Gavin Tye:Mate, what I was really getting at was, yes, the compliment you gave me. So thank you for that. Well, that's good. Look, I think, in all seriousness, it's a balancing act is we have so much to do. We can't get it to 110%.
Gavin Tye:We just have to get it to something that's pretty good. That'll get us by. And then we'll come back later and tidy it up with others some help through copywriters or mark like specific marketers or something. Yeah. But yeah.
Gavin Tye:Look. I think you showed me today. It looks it looks really good. And then we just gotta, yeah. Hopefully, get that we'll get that live by early next week.
Gavin Tye:And, another thing taken off your plate that we can go back to doing you'd go back to doing what you really like to do, which is the app and the which we've got to build dashboards now too. Right? So
Mitchell Davis:yep. Well, that's right. So yeah. So I I guess this is a good segue into let's talk a little bit more about the app because I spoke with as I mentioned earlier, I spoke with Michael, organizer of LariCon AU, and I showed him
Gavin Tye:Shout out to Michael because we know he's listening. Like
Mitchell Davis:Yes. He's listening. So thank you, Michael.
Gavin Tye:Mate? Give us a review? Well,
Mitchell Davis:that's yeah. Where's your review, Michael? What's going on? Anyway, so I spoke with him. We were just kinda talking about some planning and things for LaraCon later this year.
Mitchell Davis:But I also really wanted to get in front of him like, hey, you've been following our journey. You're aware hopefully that we are looking to consolidate and just have the one Six Sides app. Is that gonna present a problem for you? Because he is currently the only event that we've run and the only event that's had their own app. And he was like, no.
Mitchell Davis:No. No. I get it. It's all good. No problem.
Mitchell Davis:And then I was like, would you like me to show you how that will work? And he said, yep. Great. We got on and I brought up the app and I showed him the how quickly and easily easy it is to get into the LariCon section of the app. And it's just entering, you know, a ticket code same as what they did last year.
Mitchell Davis:And then boom. Now the app looks like LariCon's app. What did you
Gavin Tye:think about the new structure?
Mitchell Davis:He really liked it. So it was awesome going through it all with him, all the different features and things that we're planning. He said some things won't apply. He doesn't think won't apply to his event like meeting bookings. He said, yeah.
Mitchell Davis:We probably we we won't really need that. And I was like, no problem. That's entirely opt in. Like, if you want to facilitate that at your event, that's cool, but you don't have to. I talked with him a bit about, like, the messaging.
Mitchell Davis:So those, like, conversations and threads and stuff between people, and he he sounded excited about that. So it was good. Really good review and feedback from him about the the new direction that the app's going. So that gave me a lot of confidence that, okay, if he's cool with it and he's the only one who's had his own custom app, then, you know, hopefully, others will also be cool with that as well. So yeah.
Mitchell Davis:So that was really good. And it was fun. It is it's still probably the most fun coding project part of this project that we're doing is working on the app because it's so quick and so in your face of like, I make this change and now this screen looks different or whatever, you know, it's very like real time and it's fun. But we've gotta get the ducks in a row, you know, with the marketing website, make sure things are happening there. And then I think our maybe we touched on it last week, but I think our roadmap is kind of like we're gonna do the marketing website in the next few days, then back to the app and get the all of the existing functionality brought over from the LariCon app into this new Six Sides app.
Mitchell Davis:Ideally get that up and and released on the app stores at least as a version one because we know that the review timelines and all this sort of stuff, it all just takes time with the app store and play store. And then at that point, work on the, like, the web dashboard aspect of the system. Because for now, if we happen to have some event that came up, you know, before the web dashboard was ready, I can go in and basically do all of that back end work myself in the database and just make sure that the event is set up. That's what we did for LariCon last year, you know, and that's just real. Like, you don't always have everything that you need done, so you gotta do some manual work.
Gavin Tye:The only challenge with that is just we're saying how you use the data post event that that becomes the difficult part. Right? Like the usability. So
Mitchell Davis:yeah. For sure it won't be I I definitely by the time November comes around, we will have all of this done without a doubt. Right? But if something happened to come through, you know, in a month or two from now and maybe that's not ready yet, then there might have to be some manual work and and Yeah. We'll have to figure out some workarounds.
Mitchell Davis:But, yeah, things are moving.
Gavin Tye:Expectation and setting the scene and not overpromising and under delivering, I think that's okay. Because you work better to deadlines, which you've identified before. I'm also listening to I'm listening to a book at the moment called Hacking Growth, and, and it's about how, like, following, being different and thinking about things from not a sales perspective, but an engineering and marketing and sales perspective about unlocking potential. And I think it's really what we're already talking about is very, it's not unsimilar to what's in the book. Yes, they're talking about way larger businesses, but I think we're already on that path to thinking about growth.
Gavin Tye:So probably leads into a segue where we finally put our time to come and catch up with each other. Unfortunately, we are just flat out up until June, so it can't be towards the June, which doesn't we're still productive.
Mitchell Davis:Yeah.
Gavin Tye:But I think when we catch up in June, I think maybe we set some time. It's hard to do this on a call, but maybe we set some time up on a whiteboard if you've got one and we'll plot out the journey we think someone will take inside the app and how we're gonna make easy for them to replicate and use it in their own terms post event. And yeah, it's exciting. It's great to see that you're iterating as well how quick you are. Right?
Gavin Tye:I was at dinner the other night and you sent me I was having dinner and someone and you sent me the chat stuff. And I was like, look at and I was with my mate, and I was like, look at that.
Mitchell Davis:Look at how
Gavin Tye:good is that. And he's like, yeah, that's awesome. Like, you're just doing and I think we're both doing that for for each other. So
Mitchell Davis:Yeah. For sure. It's that like it it does feel like when we put time into it, things move really quickly. It's about finding that that time and and and juggling the time together. But I am really looking forward to June.
Mitchell Davis:It'll be late June, I think it is. And what's what's the plan? You're gonna fly down here to Sydney. You're relatively close to Brisbane. So you'll be are you flying from Brisbane or from
Gavin Tye:I haven't figured that out, but it'd probably be it'd probably be the Gulf Coast because it's easier for me to get there and go through Brisbane, but I'll come down on Thursday night and I'll stay till Sunday morning or something. So we'll have Friday and Saturday. Yeah. I've I've I've gotta see family while I'm down there. So and do some
Mitchell Davis:Yeah. That's right. So you're not just coming down here just to see me. We'll spend time working here in the office on Friday, and maybe we'll record. We will record a podcast for on that Friday.
Mitchell Davis:But, yeah, you're also catching up with some mates of yours and family and things like that. So, yeah, it'll be it'll be good. I'm really excited for it. It's a shame that it's so far away. It's, like, almost two months, but it is what it No.
Mitchell Davis:It just is what it is. That's life. Right? So
Gavin Tye:The the main thing I I think we gotta be aware of is the excitement of catching up, I think, because we haven't seen each other. Yeah. It'd be more likely to we've gotta make it productive, I think, like, down and have an agenda and be really I think we gotta be strict on the agenda Right. To be honest. Although because we can go out and have we're gonna go out and have dinner with the people like here, Elise, been on the podcast and all that stuff.
Gavin Tye:We can have fun. I think we in my because I tend to just waft. It's not it's not you. And that's fine.
Mitchell Davis:I know. Yeah.
Gavin Tye:So to be I think we we've gotta be disciplined to knock a fair bit of stuff out Yeah. That we can we may not get it all done, but it may be enough for us to continue on those conversations like on here. Yeah. Yeah. Yeah.
Mitchell Davis:Alright. Well, we've got plenty of time to prepare, and I'll I might book out one of the meeting rooms in this office space that I'm in, and then we can just have that for the whole day. Yep. Okay. Sounds good.
Mitchell Davis:Cool. Alright. Well, we'll we'll touch more on that later.
Gavin Tye:Yep. That does bring up something, Mitch. We talked midweek, which I forgot about is we are remote from each other. And one of the things I think that is valuable when you're in a room with someone like day in, day out is the osmosis and just having that small talk and just ideas back together, backwards and forwards. So, we're trying to think about ways on how do we actually get better at that and sharing ideas because, yeah, because I think how do we turn this into a strength, the current our current set setup to like yeah.
Mitchell Davis:Well, you you when we first got started with this now, like months ago, you were sending me a lot of these like voice, just you talking into your phone. Yeah. And I think I I must have said to you, like, hey, this doesn't work too well for me because then I have to, like, stop what I'm doing and focus on you know, and some of these are quite long. Like, might be like a five minute you just talking, you know, stream of conscious. And it's like, it's good stuff, but it's just the delivery mechanism wasn't great for me because it means I gotta stop what I'm doing.
Mitchell Davis:I can't multitask and listen to what you're saying while also writing an email or whatever. I'm just not good at that. So, anyway, flash forward to this week when, yeah, you you were driving or something like that, and you sent a message a voice memo on Slack. That made all the difference because Slack automatically transcribes it, and this thing was like a three minute voice message that you left me. I didn't even listen to it, but I read it and I got the gist of what you were saying and it was awesome.
Mitchell Davis:That that worked really well. I guess where that might fall down is if the transcription isn't very accurate, but I can then just listen to the actual voice recording. Right? And so you haven't seen any more since then, but I wrote back to you like, yeah, this is great. If you wanna keep doing that because, yeah, you you mentioned about being able to have like small talk and stuff and you don't always wanna call me when you've got, you know, an idea because you'll be calling me 10 times a day.
Mitchell Davis:Right? Or or I might
Gavin Tye:be with you. Calling. I've got no problem calling you, but I just don't think that you it's good for you when you get in your headspace of doing what you gotta do. So that's
Mitchell Davis:That's right. It'll be distracting. Yeah. So for sure, I think this is it's like an interesting experiment to try it and see, you know, if we report back in two weeks and I'm like, this is a pain in the ass every time you send me a message, Maybe we need some other way to work around it. But I really don't think that will be the case because it's just like reading a text, which takes me so much quicker, you know, than listening to a voice message.
Gavin Tye:I wonder one if there's a one is I heard what you're saying about long voice text. Like, don't make them longer than five minutes. Ideally, let's sub three so you can read it pretty quick. Right? The other thing is I wonder if there's a platform out there that, cause we talk about certain, certain things all the time.
Gavin Tye:Imagine we talked about the attendee, attendee or the sponsors or whatever we're talking about and giving a point of view, imagine you could have like a mind map and you were recording and it would go, Hey, that's an attendee and it sticks there. And then you go and do sort of conversation we have around that. So you, that's ordered. Otherwise, maybe that's an idea for a business, but whatever. I can't do can't do everything.
Gavin Tye:But yeah. Something like yeah. Anyway, it doesn't matter. I'm just thinking about the sub three minutes or something. Yeah.
Mitchell Davis:Yeah. Well, it's almost like that's like Fireflies. Right? Where so Fireflies is this this tool that you have signed up for, and I found it to be quite interesting. It basically joins all of your meetings that you have, like your Google Meet or Zoom or whatever.
Mitchell Davis:Joins those as another participant just it's just like a blank avatar. It's not like it's trying to show anything visual on your screen or whatever. It's just someone else that joins with no camera. And it records all your meetings for you, transcribes them, and then gives you like a summary of like the action items and all this stuff. Yep.
Mitchell Davis:And it's kind of in that same vein. Right? It's like, okay, it's collecting information about stuff that you talk about and then it can reference. Yeah. Might be something there, but it sounds like a lot of work.
Mitchell Davis:Yeah. And another project. Have we got enough going on, to be honest with you, though?
Gavin Tye:Right. Well, I did, I actually reviewed a wireframe of a design of something last night, and he's and the person said, hey. Can you either fill out a Google doc and review it or, or we can catch up a meeting? So what I did is I recorded a Loom, had it transcribe it, and then it wrote, took the screenshots and put the tran like summaries of what I spoke about along the dot. Because I thought, oh, that was way easier.
Mitchell Davis:Yeah.
Gavin Tye:So yeah, that was pretty good. Yeah. Yeah.
Mitchell Davis:Very good.
Gavin Tye:Anyway, so, but I think that's gonna be a challenge for us going through working remotely. Plenty of people do it is how do we do it and not lose some of that that key stuff. Right?
Mitchell Davis:So Mhmm. Anyway More to think about there. Yeah. But I I am excited to see not excited. I'm interested to see if this voice message transcription stuff, if that's the right move for us moving forward.
Mitchell Davis:Yeah. Because we'll see. Did you have any other thoughts about juggling our time? You've got that in here. Did you have anything else on that?
Gavin Tye:Yeah. Look. I do. I think there is a like, juggling our time is is always gonna be a challenge at the moment. It's really fun working on six sides.
Gavin Tye:Mhmm. And it's also not paying the bills. It's not gonna be paying the bills for a long time. Yeah. It's it's being I'm in my mind, like, say because sales is my thing.
Gavin Tye:Right? And it's sales strategy and approaching a market lead general, that kind of stuff. I am trying to learn lessons across, like, in what I'm doing in my other businesses and applying to here and vice versa with using with what I'm learning with six sides. And then I'm trying to take the lessons from both sides of the business and move it across so I can get so one hour of work in one business is can equal an hour and a half altogether, like, where I'm not actually starting from scratch? So I'm constantly juggling my thoughts, my time across the board business, but I'm also trying to reuse, repurpose some stuff I've done in one to the other.
Gavin Tye:Yeah. Yeah. And and so I'm I'm although I'm working sixty, like, the moment, I'm getting up at four in the morning and and I'm working through to four, five at night. Wow. But I'm also trying to get turn that into eighty hours with reusing stuff front.
Gavin Tye:So Mhmm.
Mitchell Davis:Yeah. I didn't know you were doing that much, mate. That's a lot. Long have you been doing that for?
Gavin Tye:About three years. So Wow. So you I get up at four. You don't start till nine. I'm five hours before you.
Gavin Tye:Right? It's not quite, it's not quite like that. The kids start taking time away. They wake up about six and they're occupied somewhat take up my occupy time from about six to 08:30. So that's why I've gotta get up beforehand so I can have a good start on that.
Gavin Tye:Gotcha.
Mitchell Davis:No. I'm normally here normally by 08:30. But yeah. Then sometimes I also I won't leave here till 06:30.
Gavin Tye:Yeah. Right. Don't work. By the time I get to that, I'm done by four or five because I want time with the kids. So I have to somewhere along the line, I have to make up that time and I'm way more productive in the morning.
Gavin Tye:I'm way sharper in the morning.
Mitchell Davis:Yeah. Gotcha. Yeah. So I like the periods of the day where like the phone isn't ringing, no one's trying to get on a meeting and like that is either very early or kind of late in the day when people kind of check out. You know nobody wants a 04:30 meeting or whatever.
Mitchell Davis:So that I can find those are like some good times. But yeah. I mean, we don't have kids at the moment. So there's it's just a whole different schedule. The kids are likely dictating a huge part of why you have to work in these like this specific format.
Mitchell Davis:Right? So
Gavin Tye:It actually come from when we were Harper, which is our youngest, we got pregnant with Saxon or not me, when Mel was pregnant.
Mitchell Davis:Yeah.
Gavin Tye:I paid for this expensive course and I hadn't done anything. And I thought, oh, like, it's gonna come up before the baby's born. I'm I'm gonna have to get up at four in the morning. Otherwise, Mel's gonna, again, gonna kill me. I hate getting up in the morning, especially now heading into winter, but I had no choice.
Gavin Tye:And then that habit formed and then it's now I used to do five or six days a week. Now I do at least three. And today I did, I got up at five. So I'd I'd mix it up, but it's at least three and if not four, and then the others are five in the morning. So
Mitchell Davis:Yeah. Yeah. Okay. It's interesting. But yeah.
Mitchell Davis:Anyway, to kind of circle back to the point, if there's other ways that like, if people listening, if there's if you have any ideas on how maybe we can maximize our time with what we're doing, might be hard for people to be in our specific context, but yeah, it is a it is a bit of a struggle to juggle the time. And that's where like a big part of me working towards deadlines, it really helps clear things up. Okay. I can get this done by that date and that'll be fine. Like that that is handy because I am each day I'm like being
Gavin Tye:Do you compartmentalise and have structure from one client to the next? You you can't really I wouldn't you can't flick between one to the other rep very easily.
Mitchell Davis:No. So like in general, for our larger clients where we're working sometimes weeks for for clients, then almost as a rule, I don't want us to be switching context between clients on, like, even a daily basis. So I like to block out, okay. Let's work with this client for all five days of this week. You know, we're just gonna do that.
Mitchell Davis:And then if something comes up that's an emergency for another client, sure. I'll then get on and work on that while maybe Chris who works with me at Atlas will continue work on that initial client, know, to try and reduce that context switching time. So this is like context switching on steroids having three different businesses, you know, that I'm involved in. It's hard. But yeah, that's why, like, I don't have any tips or anything like that.
Mitchell Davis:It's just it's a struggle, you know, but I find when I can really, like, sink my teeth into something, I'd like to just make that entire day about this one thing. So, like, I'm gonna spend the rest of today on six sides. I'll get to the podcast and I'll keep working on the marketing website and and all of that. So, yeah, that I like to do it at the day level where I
Gavin Tye:can.
Mitchell Davis:It's not always possible. Yeah.
Gavin Tye:Because I've got I've got seven clients that I work across too. So I try to, in the big ticket stuff, I try to do it in the morning and I'll knock out a big piece of work and I'll try to at least get up to like four of the kid, probably seven, seven o'clock or not, and I'll do another spot between twelve. And then when I'm not doing client meetings and then I'm like, okay, that's a big chunk. That gives me the permission that gives permission to go to the gym, maybe just do a bit of fluffing around on LinkedIn and and just do some other stuff like but I'll try to knock out that big stuff in the morning cause I just can't do it in the Arvo. Though at the moment, I'm forced to do some stuff at night, which again, it does because I don't wanna do it at night.
Gavin Tye:It makes me sit down and just get it out within half an hour where, because I just don't wanna be doing it. So Yeah. Which I did last night reviewing some stuff. So Yeah. Try not to knock around.
Mitchell Davis:Yeah. Well, yeah, no driver like, fuck this. I really don't wanna be doing this. You're probably gonna do it a lot quicker.
Gavin Tye:Yeah. Yeah. That's right.
Mitchell Davis:So Yeah. Cool. Yeah.
Gavin Tye:Okay. Well, how long have we gone, mate? Almost an hour.
Mitchell Davis:Almost an hour. We can probably wrap up. I've just got an update with the.com. So we're back on the grind. So we have engaged with a domain broker via GoDaddy.
Mitchell Davis:So this was what you had originally wanted to do, but it cost us, I think, a hundred and 60 ish bucks to engage with the broker. But then the real kicker is GoDaddy then charges 20% commission on top of whatever you end up securing the domain at. So that's where that's gonna get very expensive and why I didn't wanna do this in the first place.
Gavin Tye:You better win.
Mitchell Davis:Yep. Well, it's not up to me. Right? Like, it it it we'll see what happens. So this got started yesterday.
Mitchell Davis:I've got the details for who the broker is and Yep. To their credit Sorry. To to their credit, GoDaddy has this cool, like, overview page of where everything's at. They break it up into, like, these six or seven steps here. So I can see when the broker has reached out to the current owner and, it's got a bit of a log there.
Mitchell Davis:So it's cool. It kinda shows me that things are happening in the background, but look. We'll see. I'm really I'm almost, like, praying that we will get this through because I think it's gonna be a huge bummer if we don't, And this is kind of this business evolves, you know, a couple years down the line, and we still haven't got this .com. That's gonna bum me out a bit.
Mitchell Davis:I would just much rather have that, which you might think is a bit silly, but I in my
Gavin Tye:my face.
Mitchell Davis:Yes. I could. Yes. It was very clear for those that could see it on video. But, anyway, it I that's the domain that I want is a.com.
Mitchell Davis:And if we don't get it now, I think it's only gonna get harder to make this happen in the future, right, as we become more viable as a business. Well, now maybe the price tag goes up. So Well, I was
Gavin Tye:just thinking about that. I know we put the budget in there, and then they said plus a 20% commission. That other website would have had a commission. I think you should go back to him and say, hey. Our budget is that which includes your commission.
Gavin Tye:Right? Go back and say that because otherwise, we're gonna pay an extra 20% on top of that, which is probably 35% with the exchange rate. So go go back to him and just clarify that, no. No. That my budget includes your commission.
Mitchell Davis:Yeah. Okay.
Gavin Tye:Yeah. Otherwise, he's gonna take the liberty of 4 48, whatever it is, plus 20%, and I come back with it, like, just marginally over next time. I would just go back and set that expectation.
Mitchell Davis:Sure. Yep. Okay. I'll I'll do that after we wrap up here. Go on.
Gavin Tye:So Mitch, got a question here. So we sent the, obviously the, if anyone has any questions to send it to journey6sides, it's journey6sidesright dot co. Done. What do you think about at least I know you're not a big fan of Twitter, but you can do this on Blue Sky and on monitor Twitter, but we have a six sides account on Twitter and Blue Sky.
Mitchell Davis:I didn't even know.
Gavin Tye:No. Let's set up a I'll set up a Six Sides account. Let's be let's be clear.
Mitchell Davis:Gotcha.
Gavin Tye:And then if people wanna follow us on on Twitter and if they have any questions, they can can ask us, like, post it on that to on our accounts, Blue Sky or Twitter or wherever. Yeah. My I think you still got your MySpace account back from thirty years ago. They could do it there and then we maybe we can answer questions not in real time because this isn't recorded in real time, but it's an easier way opposed to sending an email. What do you think?
Mitchell Davis:Yeah. Totally. We can do that. Easy. So yeah.
Mitchell Davis:Alright. Yeah. We'll get that set up. You continue to add items to our task list at the end of each of these recordings.
Gavin Tye:Yeah. Yeah. I'm doing I'm doing six sides, so you won't have to
Mitchell Davis:On on Twitter? Yeah.
Gavin Tye:Yeah. Yeah.
Mitchell Davis:Cool. No worries. Okay. Cool. Did you want to talk about this other one?
Mitchell Davis:We'll save that for week. Yep. Save for next week. Alright. Cool.
Mitchell Davis:Too easy. Well, I guess we'll wrap it up here then. So, again, reminder, ratings, reviews, we will read them out at least for the time being. So love to to hear what you think of the show. Send us an email.
Mitchell Davis:All the details will be in the show notes. Yep. We'll have links to everything we talked about. Gavin, where can people find you online?
Gavin Tye:You can find me at on LinkedIn, Gavin Gavin Ty. And, yeah, if you are listening on LinkedIn, I will put it up on Monday to give it a full week, but come along, search a post, and then please give us a poll rating on, what you think is the nicer one, and then we'll go from there.
Mitchell Davis:Curious. Curious to see what they think. And you can find me, Mitch Dav on Blue Sky and LinkedIn and Twitter, actually, but I I don't use it. So, anyway, thank you very much for listening, and we will catch you next week.
