Join the SixSides.co team as we navigate the highs and lows of building a B2B SaaS company. From finding product-market fit to scaling sales and community-driven growth, we share real insights, tough lessons, and candid conversations about what it really takes to grow a successful SaaS business. Whether you're a founder, marketer, developer, or just SaaS-curious, this is your backstage pass to the journey.
All Episodes

Latest Episodes

All Episodes
#16

16: How we landed our first customer (with Michael Dyrynda of Laracon AU)

In this episode, Mitchell flies solo without Gavin (who’s soaking up the sun in Fiji) and sits down with Laracon AU organiser and SixSides’ very first customer, Michael Dyrynda. They dive deep into what it takes to run a developer conference, how Laracon AU has evolved over the years, and how SixSides went from talk idea to full-blown product.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!In this episode, we cover:The early days of Laracon AU and how it got startedWhy Brisbane has become the new long-term home for the conferenceHow Laracon AU balances growth, inclusivity and vibeMichael’s approach to managing sponsors, booths and the foyer experienceThe story behind SixSides and its in-conference photo gameHow Mitch’s talk turned into a SaaS companyDealing with fire alarms, bowling nights, and late-night scooter ridesLessons from using Bento and running segmented email campaignsMichael’s evolving role from developer to full-time event operatorWhat’s coming next for both Laracon AU and SixSidesChapters:Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.Links:SixSides: sixsides.coBook a call with Gavin: call.sixsides.coLaracon AU: laracon.auCaleb Porzio's Notes On Work: notesonwork.transistor.fmConnect with us:Mitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeMichael on X: michaeldyryndaMichael on Bluesky: dyrynda.auMichael on LinkedIn: michaeldyryndaSixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.co
#15

15: Juggling three businesses and a wedding (while bootstrapping a SaaS)

In this episode, Mitchell and Gavin catch up before Gavin jets off to Fiji for a family holiday, and reflect on how juggling multiple businesses is helping them bootstrap SixSides. From battling sunburn at the beach to shipping major infrastructure changes, it's a wild and very real look into the life of early-stage SaaS founders.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!In this episode, we cover:Gavin's upcoming Fiji trip and the challenges of parenting while bootstrappingA shoutout to Entry Place and the Laravel dev communityThe pressure and joy of getting great customer feedbackBig news: SixSides lands its first international event in DenmarkWhat we’ve learned from juggling multiple businessesHow we’re planning to share resources across startupsBuilding infrastructure that can scale globally (on a budget)Mitchell’s excitement about real-time syncing and Cloudflare’s roleWhy we’re not selling yet—and what our early customers are teaching usGavin’s new AI sales tool, DealBuddi, and managing multiple product launchesWhy moving fast isn’t always the best movePlanning weddings, CEO Sleepout updates, and the heat in WoolgoolgaChapters:Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.Links:SixSides: sixsides.coBook a call with Gavin: call.sixsides.coSupport Gavin with the CEO SLEEPOUT: ceosleepout.org.auMatt Langtree and Entry Place: entry.placeDealBuddi waitlist: dealbuddi.comConnect with us:Mitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeSixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.co
#14

14: How we are using Cloudflare and AWS to build a freemium solution without blowing the budget

In this episode, Mitchell takes us deep into the development of SixSides’ new real-time theme designer—built with Next.js, Cloudflare, and a dash of Cursor magic. Meanwhile, Gavin begins his “CTO in training” journey by installing GitHub for the first time (with only mild resistance). We also get into the behind-the-scenes planning for Mitchell’s wedding (yes, it’s a side project), a live wrap video for Start Club Brisbane, and the exciting future of SixSides scaling globally through durable objects.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!In this episode, we cover:How Mitchell used AI to build a collaborative theme designerSwitching from Laravel to Next.js for the marketing siteWhy Cloudflare Durable Objects are a game-changer for global scalabilityLessons from launching a blog and improving content workflowsGavin’s first encounter with GitHub (and VS Code!)The story behind Mitchell’s upcoming wedding venueWhy Start Club Brisbane is eager to use SixSidesOur new merch idea for our partnersPlanning for freemium and infrastructure scalingGavin’s busy week juggling client work, DealBuddi, and SixSidesChapters:Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.Links:SixSides: sixsides.coBook a call with Gavin: call.sixsides.coSupport Gavin with the CEO SLEEPOUT: ceosleepout.org.auConnect with us:Mitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeGavin on GitHub: gavtye76SixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.co
#13

13: Starting a SaaS? Start a podcast.

In this episode, Mitchell and Gavin go full meta – reflecting on why they’re podcasting, who they’re doing it for, and how this little weekly ritual might become a key pillar in the SixSides journey. Along the way, there’s SixSides merch, a powerful personal story about homelessness, and a marketing website rebuild that may or may not have caused Gavin’s eyes to glaze over.Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!In this episode, we cover:Launching SixSides merch (and dreams of embroidery)Why this podcast is more than just content – it’s a recordGavin’s personal story of homelessness and the CEO SleepoutOur approach to SEO and technical updates to the marketing siteA discussion on audience – real, imagined, and future-facingThe idea behind the upcoming newsletter “Watch Our Six”Apollo setup dramas (and Gavin’s rookie save button mistake)How we’re prepping for sales growth and community buildingApplying for $100k in grant funding and what we’ve learnedChapters:Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.Links:SixSides: sixsides.coBook a call with Gavin: call.sixsides.coSupport Gavin with the CEO SLEEPOUT: ceosleepout.org.auCaffeinated Dev on Bluesky: caffeinated.systemsConnect with us:Mitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeSixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.co
#12

12: Low Rider, Donny?

In this episode, Mitchell and Gavin reflect on 12 weeks of podcasting, the power of Low Rider to set the mood, and why Gavin’s red jumper might be cursed. They dive into lessons from listener feedback, debates around SEO-style episode titles, and a light-hearted competition over who’s got the better LinkedIn banner.6 weeks of SEO-based titles will start next week!Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at [email protected] you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more people!In this episode, we cover:The “Low Rider” ritual that gets us hyped for meetingsWhy podcast titles matter (or don’t) and the SEO vs. vibes debateGavin’s red jumper saga (RIP old one)Listener shout-outs (especially if you’re walking the dog)The Apollo lead gen mystery and debugging outreach toolsMitch’s first Terraform experience — and why he scrapped itValidation from their second client and the SixSides app directionLimited edition merch ideas and building a brand with heartA friendly LinkedIn banner competition (spoiler: Mitch won)The case for guesting on other podcasts (and when to do it)Reflecting on 12 weeks of building SixSidesChapters:Atlas Software is a premier software development agency based in Sydney, Australia, and founded by Mitchell Davis. We specialise in building innovative, robust, and scalable applications that drive business growth. With expertise in Laravel, Vue, React, and React Native, we help businesses craft tailored software solutions that streamline operations and enhance user experiences. Whether you're a startup finding product-market fit or an enterprise scaling digital transformation, Atlas ensures your tech vision becomes reality. Learn more at atlas.dev.Gavin Tye is a sales strategist and the creator of Sales Market Fit (SMF) - a game-changing framework that helps B2B startups unlock predictable, scalable growth. With over 20 years of experience in high-value SaaS sales, Gavin has cracked the code on why businesses struggle to close deals and how they can transform their approach. Sales Market Fit aligns positioning, go-to-market strategies, and sales execution into a repeatable process that wins more clients with less friction. Learn how to stop relying on hope and start winning with a deliberate, proven sales strategy at salesmarketfit.co.Links:SixSides: sixsides.coBook a call with Gavin: call.sixsides.coPodcast Marketing Trends Explained: podcastmarketingacademy.comConnect with us:Mitchell on Bluesky: mitchdav.isMitchell on LinkedIn: mitchdavGavin on LinkedIn: gavintyeSixSides on LinkedIn: sixsidesSixSides on X: sixsideseventsSixSides on Bluesky: sixsides.co